Interesting article. It is very unfortunate that over the last 10 years, the travel industry has already been able to to tackle terrorism, SARS, tsunamis, influenza, swine flu, as well as the first ever entire global economic collapse. Through everything the industry has really proven to be powerful, resilient plus dynamic, locating new solutions to deal with difficulty. There are generally fresh challenges and possibilities to which the market must once again adapt and answer.